LCD software example

I've connected the LCD-EB1 module to my LPC4357-DB1 board, compiled the LCD example (Keil version, no errors, 5 warnings), downloaded to board, and ... nothing.
I did the Flash->download. It says programming done. verify ok. But I just get the 4 LEDs lit and nothing on the LCD panel.
what is the demo supposed to do, and am I doing something wrong? I haven't been able to get any of the examples to work yet. please help. thanks.